S6713: The evolution of creative and how AI is changing the game
Tuesday, October 15, 8:00 AM EST
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The invention of the smartphone ushered in a new era of creativity - making creative tools more accessible, portable and mainstream. This sparked a boom in artistic expression and empowered people to not just create content, but share their work with wider audiences. Similarly, AI automation tools that accelerate creativity are ushering in a new wave of enthusiasm - particularly among creatives in advertising. Join Meta and Adobe as they discuss recent creative shifts and the ways emerging technology, including AI, promises to create experiences that are customized, assistive and highly effective.
OS713: Creativity Reimagined: Connections in the era of AI
Tuesday, October 15, 12:00 PM EST
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In this session, you’ll learn about the critical role of AI in the Meta delivery system and how it’s transforming the way they approach creative development, from big ideas to the “system of ideas.” Discover how AI at Meta can simplify and accelerate the process, and explore human-AI collaboration to drive innovation.
CP6836: The recipe: blending creator culture and the algorithm to achieve success
Tuesday, October 15, 2:15 PM EST
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Instagram has transformed the creator culture and continues to be the place where creators connect, create, grow their audience, and build their business. Join us for an interactive session with experts who will highlight creator culture trends, algorithm insights, and strategies to optimize performance and success on Instagram.
