Join Meta at
Adobe Summit
in Las Vegas
Discover how to reach new audiences, build lasting customer loyalty,
and deliver personalized experiences at scale. Join Meta at Adobe
Summit in Las Vegas or online March 18-20 to hear from the experts on
how to maximize the impact of every connection you make.

Driving business impact and loyalty with Adobe Journey Optimizer and WhatsApp [S734]
Wednesday, March 19, 8:00 AM – 9:00 AM PDT in Delfino 4001B
Delivering exceptional experiences starts with connecting with your customers on their preferred channels. For millions worldwide, WhatsApp is a trusted, go-to channel, connecting them with friends, family, and businesses - all in a single, secure application. WhatsApp allows brands to connect with customers through conversation-based messaging spanning marketing, utility, and authorization use cases. In this session, discover how the new WhatsApp channel drives personalized, customer-centric engagement at scale with Adobe Journey Optimizer.
Reach new audiences with Adobe Journey Optimizer and WhatsApp [OS924]
Tuesday, March 18, 3:30 PM – 4:00 PM PDT
Learn how WhatsApp powers businesses on Adobe to create personalized and unified customer engagement at scale. In this session, you will learn more about the message types available to send via WhatsApp on Adobe Journey Optimizer and how to drive efficiencies in your messaging strategy.
